A great read in this week’s Inside Higher Ed. Are you ready to “Explode the Lecture” in Your Classroom?
by Steve Kolowich
November 15, 2011 – 3:00am
Personal narrative plays an important role in Mike Garver’s teaching style. Garver, a professor of marketing at Central Michigan University, often uses anecdotes from his own life in his lectures, according to one of his students. “It’s a good way to, in his words, ‘Put a movie in your mind,’ ” says Mike Hoover, a senior at Central Michigan, who is currently taking Garver’s course in market research.